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Market Research

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In order to know what your house is worth, we need to know what every other similar house in the area is selling for. In order to prepare for our initial meeting, I will go through your property and discuss my findings regarding the neighborhood comparables as well as any competition we will be encountering. 

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Every real estate transaction will require paperwork. In Colorado, the Exclusive Right to Sell is the document we sign in order to start a working relationship. I will go over what we can expect for each other moving forward so everyone is on the same page and knows what steps are next. 

Sign Listing Agreement

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In order for us to start marketing your property, we need it ready for photos. Whether you need help packing, painting, storing, or staging, we have fantastic contractors ready and able to help you at a moment's notice. Once we have professional photos and 3D tour back, we are ready to go on the market. We will install a yard arm sign and an electronic lockbox.

Place Sign in Yard

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We are officially on the market. Your property will be on thousands of websites and in front of millions of eyes. This is why it is so important to get every detail right before listing your property. There is only one opportunity to make a great first impression.

Start Marketing Your Home

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If you feel comfortable with us holding your house open, we would love an opportunity to invite the neighborhood for an exclusive neighborhood open house as well as an invite to the public for open houses.

Schedule Open Houses

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Ideally, right away the showing company will be sending you messages about showings being scheduled by licensed agents. We can coordinate to fit the showings around your schedule to make sure you can still work from home or be able to take the dogs out before the showing starts.

Receive Showings

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Regardless of how the person saw the home, we follow up with them. No matter if it's good news or bad news, we follow up and see what we can do to make a deal happen.

Review Feedback

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We will review all feedback with the Sellers to ensure every possible lead was followed up with. Any potential offers will be negotiated with and given the necessary materials to ensure the best offer for the Seller's needs.


Follow-up with Clients

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We use an advanced form of contract management to ensure our clients not only receive the offers and materials but have the ability to read through and understand the offers being presented to them. In the cases of multiple offers, we have ways of comparing every offer side-by-side and apples-to-apples.

Receive Offers

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Very rarely is the offer ever perfect. We have the ability to negotiate the offers before we go under contract to ensure you are getting the best terms, dates, and contract structure possible.

Counter-offer if Needed 

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Once all parties have signed the Contract or Counterproposal, we are officially under contract. The dates typically take 30 days from going under contract. Depending on the loan and how things were structured, you might be able to close earlier or later depending on the situation.

Contract Accepted

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The Buyer will need to deposit an Earnest Money Check to the Title Company within a few days of going under contract. We will received a receipt upon deposit and will forward to all parties when it is received.

Earnest Money 

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Inspections - The Buyer will have the right to bring in their own 3rd party inspector. They will spend a few hours in the property and the inspector will give the Buyer an Inspection Report. It will be up to the Buyer and the Contract if they submit an Inspection Objection. We will be able to review the Objection and make a decision on what to address in the Inspection Resolution.

Appraisals - If the property has a loan, there is a high likelihood that there will be an appraisal. An appraiser is the one who determines the final assessment of the property value. As long as both real estate agents did their jobs correctly in the Market Research phase, there shouldn't be any issues. If there is an issue, we will have the ability to negotiate with the other party.

Inspections & Appraisals

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By the Contract, the Seller has the right to pick their own closing company. If you do not know of a closing company, we can provide you a few great recommendations.

Choose a Closing Company

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Of course, on the day of closing we would love to see you, however, we understand life happens. Whether you are still living at the property or have packed up and already moved across the country, we can have a mobile notary meet you to sign the final documents. 

Assemble Paperwork

We are experts with in depth, encyclopedic market knowledge of Denver Colorado and the surrounding Denver Metro areas. Our team will:

  • Educate you about the recent comparable sales to your home
  • Help you understand the local market trends
  • Analyze your potential competition
  • Teach you the nuances of timing the market

Why Mike Bruce

Market Knowledge

Our team specializes in complete project management of preparing your home for sale and removing all stress from the process. We will:

  • Make recommendations of the most essential updates and repairs that will maximize your home’s value
  • Obtain estimates from trusted, vetted vendors in our network (including staging)
  • Lay out a detailed calendar of all work to be done
  • Coordinate and manage all vendors and pre-sale inspections

Home Preparation

Our strategic marketing plan is designed to feature the highlights of your home and its neighborhood to encourage buyers to visit with their agent, at open house, or via private showing. We will:

  • Position your home to reach the widest pool of buyers through targeted online campaigns and print advertising
  • Present the finest quality printed brochures, custom 2D floor plans, and fact sheets about your home
  • Provide the highest quality architectural photography, video, and 3D floorplan services
  • Market your home globally, and feature your home through our Keller Williams Marketing Program

Marketing

What to Expect

Initial Phone Consultation 

Prior to your first appointment, we suggest scheduling a complimentary 15 minute phone consultation. During this call, Mike will briefly discuss what you are looking for, your current situation, and any other questions or concerns you may have. We are happy to help make an initial determination on what your dollar can buy so you can be as realistic as possible. If you are obtaining financing, we will also discuss your options so you will be prepared and feel confident in your lenders even prior to meeting with us in person. To schedule an initial phone call, please contact us.

First Meeting

We understand that purchasing a home is a major life event and a very personal process, so our first meeting is designed to be as comprehensive and educational as possible. We will answer all of your questions and determine if we are the right fit for you. This initial meeting time can range from 90 minutes to up to 2 hours.

During the meeting, the following topics will be discussed:

  • What is most important to you
  • Neighborhoods/areas of interest
  • The home buying process
  • Strategies for successful negotiation
  • Current market conditions and what your dollar will buy
  • How to mitigate any inevitable bumps that may pop up
  • How we work, and how a real estate professional is compensated
  • The expectations of both parties will also be discussed, as well as fiduciary responsibilities and how our clients formalize their relationship with an agreement designating us as their Realtor. By the end of the meeting, it should be clear whether or not both parties are a good fit for each other.
Negotiation skills are the most overlooked aspect when choosing a Realtor. Mike Bruce has over ten years of local experience, many of our clients tell us the reason they hired us was for our negotiating expertise. We will:

  • Negotiate the highest possible price for you
  • Help you feel comfortable with different methods of negotiation and negotiating styles
  • Ensure you negotiate the most attractive contract terms based on your goals and timing

Contract Negotiation

The reputation and professionalism of the agent and brokerage you select are very important in helping you achieve the highest price for your property. Mike is proud of the excellent reputation he upholds in the real estate community. We believe that an agent’s reputation — and their reputation for integrity — significantly impacts the success of a real estate transaction.

Reputation

Client Testimonials

We were living in Michigan and had to find a realtor that would be willing to go above and beyond to help locate a home in Colorado. Mike was extremely helpful and took several video tours of homes in our price range and desired locations. The best part of working with Mike Bruce is that he never tried to steer us away from our budget or our requirements for a home. I would highly recommend Mike Bruce for your home buying or selling needs.

Bob Chase

would highly recommend Mike Bruce to anyone looking for a realtor. Before working with him I dreaded the thought of dealing with another realtor to buy or sell a home. He took, what would normally be, the long stressful experience of selling a house, and made it simple and painless for me. He had my house sold for more than I expected in under a week. Along the way he made himself available to answer my questions any time of day, even a few times when I would text him late in the evening. 

JD WALKER

I had a great experience with Mike, he was on top of any issue that came up during the process, was quick to respond, and helped ensure a smooth, easy close by remaining in constant contact with the lender, title, selling agent, and anyone else involved in the transaction. I would highly recommend him for any real estate transaction.

Jason Neary 

Client Testimonials

LOOKING FOR A HOME IN TODAY'S EXTREMELY COMPETITIVE HOUSING MARKET CAN BE SUPER STRESSFUL. HOWEVER, THE REAL ESTATE EXPERTISE AND PATIENCE OF MIKE AND HIS TEAM HELPED US NAVIGATE THIS PROCESS AND MADE IT SO MUCH EASIER. THEY ARE KNOWLEDGEABLE, RESPONSIVE AND GREAT TO WORK WITH. THEY ALSO HAVE A WAY OF STAYING CALM AND COLLECTED THROUGH ANY POTENTIAL UNEXPECTED SITUATIONS OR SURPRISES, WHILE MAINTAINING PROFESSIONALISM THROUGHOUT. WHEN LOOKING TO BUY OR SELL A HOME, WE HIGHLY RECOMMEND BRUCE HOMES COLORADO!

JULIE REVESZ

MIKE AND HIS TEAM MADE BUYING OUR HOUSE AS EASY AS POSSIBLE. WE WERE BUYING FROM OUT OF STATE AND THEY WERE ALWAYS WILLING TO SHOW US HOMES USING VIDEO CHAT AND WERE QUICK TO RESPOND TO OUR MANY QUESTIONS ABOUT THE CURRENT MARKET. MIKE AND HIS TEAM ARE VERY KNOWLEDGEABLE ABOUT THE INS AND OUTS OF THE CURRENT MARKET AND WHAT IT TAKES TO CURRENTLY PURCHASE A HOME. I AM SO HAPPY WE CHOSE TO WORK WITH THE BRUCE HOMES TEAM.

THE INNOCENTI FAMILY

MIKE BRUCE AND HIS TEAM WERE NOTHING BUT FANTASTIC TO WORK WITH! THE MARKET WAS EXTREMELY COMPETITIVE FOR OUR PRICE RANGE AND IDEAL LOCATIONS, SO I WAS SKEPTICAL WE EVEN HAD A CHANCE. BRUCE HOMES NOT ONLY GOT US INTO OUR FIRST HOME FOR A VERY COMPETITIVE PRICE WITH ONLY $10K OVER ASKING, BUT THEY ALSO NEGOTIATED AN OFFER THAT BEAT OUT 3 MUCH BIGGER OFFERS. MIKE AND THE TEAM WERE EXTREMELY RESPONSIVE AND EASY TO WORK WITH. MIKE BRUCE IS THE BEST REALTOR IN THE METRO-DENVER AREA!

NORRIS GOLBERG

Client Testimonials

MIKE IS THE MOST AMAZING REALTOR. HE IS SO GOOD AT HIS JOB AND TAKES IT VERY SERIOUSLY. HE ALSO HAPPENS TO BE HILARIOUS AND VERY WELL DRESSED. MIKE HAS HELPED US FIND AN AMAZING HOME - HE WAS PATIENT, HELPED US UNDERSTAND WHAT WOULD WORK WELL FOR US AND WHAT WE MAY NEED DIFFERENTLY. HE ANSWERED ALL OF OUR QUESTIONS AND MADE THE HOME BUYING EXPERIENCE MUCH MORE ENJOYABLE. HE ALSO HELPED US SELL OUR FIRST HOME, WHICH WAS A PROCESS. HE MADE SURE WE UNDERSTOOD EACH STEP OF THE WAY AND HAD OUR BACK COMPLETELY. WE WOULD HIGHLY RECOMMEND MIKE BRUCE AND HIS TEAM!

SHARON OLIVER

MIKE HELPED OUR FAMILY SELL OUR HOME AND MADE THE PROCESS AS SMOOTH AS POSSIBLE. HE LAID OUT EACH PROPOSAL FOR US ON ONE SHEET SO THAT WE COULD CHOOSE THE BEST OFFER. HE WAS ALSO VERY QUICK TO GET US IN CONTACT WITH ROOFERS AND HVAC EXPERTS WHEN NEEDED. WE REALLY FELT LIKE HE HAD OUR BACKS. 

MIKE AND HIS TEAM ALSO HELPED US BUY OUR FIRST HOME. WE ENDED UP GOING WITH A NEW BUILD, SO THAT PROCESS ENDED UP BEING PRETTY STRAIGHT FORWARD. IT STILL HELPED HAVING ONE OF THEM BY OUR SIDE THOUGH DURING IT ALL!

JAKE AND JORDAN LUTONSKY

MIKE DID A FANTASTIC JOB HELPING ME WITH THE SALE OF MY HOUSE, AND THE PURCHASE OF MY NEW HOUSE! HE WAS VERY RESPONSIVE, AND WAS ALWAYS HAPPY TO ANSWER MY QUESTIONS THROUGHOUT BOTH PROCESSES. HE WAS VERY HONEST, AND MADE SURE WE UNDERSTOOD OUR OPTIONS ON ALL POTENTIAL HOUSES WE WERE LOOKING AT. HE WAS ALSO VERY PROMPT WHEN I ASKED TO GO LOOK AT HOUSES, WHICH IS ESSENTIAL IN SUCH A HOT MARKET! I WOULD RECOMMEND MIKE TO EVERYONE!

LISA EMMERMAN

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MOBILE: 720-771-0495

OFFICE: 720-588-3199

Mike Bruce

Bruce Homes Colorado 

EMAIL: Mike@BruceHomesCo.com

License #Lic: 100046853